A True Partnership 

We know the market, and you know your goals. Our approach is a collaborative one, where we offer objective advice, and you make confident decisions about your sale. We don’t gatekeep information or try to control the process.

We share resources, information, and likely outcomes based on our extensive experience to help you come to a decision that feels good to you.

We think about what makes your home special and what your motivations are to create a personalized plan you’re confident about. Do you need to sell quickly? Should you buy or sell first? Are you new parents or empty nesters?

Whatever your dynamic, we’ll build a bespoke strategy based on what works for you.

Leading Expertise To Guide Your Sale 

We’ll help you determine a strong listing price that strikes a balance between buyer expectations and your selling goals. And, we’ll help you decide whether selling or buying first makes the most financial sense based on your unique scenario.

Our in-house building expertise means that we can provide sellers with detailed breakdowns of potential improvements and timelines, possible referrals, and proven results. Every suggestion we make for repairs, upgrades, or renovations will be carefully evaluated to deliver the strongest ROI—whether that’s simply changing light fixtures or remodelling an entire kitchen.

And you’ll be connected to best-in-class tradespeople to make it all happen on-time and on-budget.

“Jake was incredible to work with, and we're so happy with our home. His insights and advice were always bang-on, his previous experience as a builder was invaluable, and he really understood what we wanted and needed!”

— Malumir B.

“Excellent experience with Jake and his team when moving to Kingston. It was a short deadline, no-fail move and not a buyer's market... But Jake, Anne, and the team rallied to ensure we found exactly the house we wanted in the Strathcona Park neighbourhood. Also, Jake is an ex-contractor and can size up a house and talk about renovations like a pro!”

— Andrew P.

“Jake & Anne go above and beyond! They took the stress out of buying/selling. We were picky, and they were patient. We appreciated their property knowledge, attention to what we wanted, and their hands-on approach. They were excellent communicators which made a huge difference. Thank you for being the BEST, and for our forever home!”

— Steve & Kelsey

Selling Your Home’s Story

Our comprehensive marketing plan is designed to tell the unique story of your home by highlighting its special features and lifestyle potential—and it’s proven to earn you top dollar.

The Pre-list Process

It starts with a proper home evaluation—one that considers every inch of your home and what it has to offer. Beyond home systems and in-demand features, we also assess your home’s lifestyle potential and highlight what’s to love about your neighbourhood, too.

Tailored Staging For Your Space

We coordinate a professional staging consultation so you can see what valuable changes we can make to help your home stand out. We believe wholeheartedly in the value of staging—because we’ve seen the success it brings to sellers. That’s why we connect you with reputable professionals with a proven track record of transforming homes and increasing returns.

And this isn’t a one-size-fits all approach; it’s a highly personalized strategy designed to fit your needs and your home. It’s also not mandatory! You’ll be provided with options that suit your preferences and we’ll manage the entire process if you choose to go forward—whether it’s a light refresh or a complete renovation.

After we’ve set your home up for success, we compile all the visuals: immersive photography and videography, detailed floor plans, iGuide or Matterport virtual tours, full-colour feature sheets, brochures, and other print materials. These captivating images are packaged thoughtfully to show your home in its best light while speaking to the imagination of our potential buyer.

Through Royal LePage—the largest by volume brokerage in Kingston—we can circulate your listing to a wider network of agents in the city and beyond.

The Marketing Your Home Deserves 

Once we’ve properly prepped your space, we’ll share your listing in the right places to reach qualified buyers who we know will love your home.

  • Showcase listing across real estate sites like realtor.ca and royallepage.ca
  • Prominent listing feature on kingstonrealestateagents.com
  • Digital marketing campaigns targeting specific buyer segments 
  • Social media marketing across Facebook and Instagram
  • Circulate your listing within our agent network, and host open houses 

We consistently monitor your listing and our progress—evaluating feedback and watching for market shifts. Our experts will make adjustments to your strategy as necessary, keeping your home at the forefront of the market, and at the top of buyer’s wishlists.

From pre-list to full-scale marketing, our approach is always full-service and hands-on. We are transparent from the start, eager to share our expertise and be a trusted guide along the way.

Beyond The Sale

After you’ve closed we’ll keep checking in to see how you’re adjusting to your new life, and make sure you are still happy with your sale. We’ll keep in touch so you always have someone to reach out to for market insights, real estate advice, or help with a new transaction.

Let’s Talk Selling

We’ll help you uncover added value in your property and create a plan that’s proven to get you top dollar for your home—in any market.